Within the lead-up to World Mental Property Day 2025 on April 26, the Jamaica Mental Property Workplace (JIPO), in collaboration with the Jamaica Reggae Trade Affiliation (JaRIA), hosted the extremely anticipated JIPO X JaRIA Authentic Track Competitors.
The finals occurred on Thursday, April 17, at ‘Di Lot’ in Kingston, showcasing genuine Jamaican expertise, creativity, and musical originality.
Talking throughout a current Jamaica Info Service (JIS) ‘Suppose Tank’, JIPO’s Deputy Director/Authorized Counsel, Shantal English Richards, highlighted the competitors’s significance as a part of the company’s broader efforts to advertise consciousness round mental property (IP) and its important function within the artistic financial system.
“By means of initiatives like this, JIPO continues to amplify the worth of unique works and advocate for stronger IP consciousness throughout Jamaica’s artistic industries,” Mrs. English Richards stated.
The occasion marked the end result of a journey that started with 38 entries that narrowed all the way down to 10 finalists, every of whom carried out their unique songs reside earlier than a vibrant viewers and esteemed judges.
Mrs. English Richards famous that public engagement was a key component of the competitors, with on-line voting open all through, contributing to twenty per cent of the ultimate rating.
After a night of celebrating the richness of Jamaican music and artistic expression, Annae Campbell was topped the general winner for her charming, unreleased monitor, ‘Reggae Riddim’.
First runner-up was Rhonii Dee, with third place going to Rik Mylz.
Ms. Campbell’s prizes embrace performing throughout this 12 months’s staging of Reggae Sumfest, one of many Caribbean’s premier music festivals.
She can even take the stage throughout JIPO’s ‘Beats and Manufacturers Dwell’ Mini Expo and Live performance, set for Friday, April 25 at Emancipation Park in Kingston, a key occasion on this 12 months’s Mental Property Week celebrations.
This 12 months’s observance is being held beneath the worldwide theme ‘IP and Music: Really feel the Beat of IP’.
Moreover, Ms. Campbell will profit from an Artiste Improvement Session supplied by Area of interest Leisure, together with personalised steering from JIPO on methods to register and defend her mental property.
The opposite finalists had been additionally recognised for his or her expertise and creativity, with every receiving reward baskets from JIPO as a token of appreciation and encouragement.
The Authentic Track Competitors is amongst a sequence of occasions main as much as World Mental Property Day.
For extra updates and upcoming occasions, individuals might go to the JIPO social media platforms @jipoonline or their web site at https://www.jipo.gov.jm/.