Supreme Ventures Racing and Leisure Restricted (SVREL) has prolonged its sponsorship cope with TruSHAKE for an additional two years, reinforcing the model’s dedication to horse racing in Jamaica.
TruSHAKE first partnered with SVREL in 2024, changing into one of many first company manufacturers to sponsor not solely the game but in addition its main personalities. The model signed 4 of Caymanas Park’s high jockeys—Tevin Foster, Reyan Lewis, Javaniel Patterson, and champion jockey Raddesh Roman—as model ambassadors.
TruSHAKE advertising supervisor Lauren Mahfood (left), SVREL vp of operations Christopher Wills, and Caymanas Park guide Carole Beckford increase a toast after the official contract renewal.
“TruSHAKE’s involvement has been transformative,” mentioned Christopher Wills, SVREL’s vp of operations. “Their choice to accomplice with Caymanas Park and our jockeys demonstrates a shared imaginative and prescient to raise horse racing and create a thriving ecosystem round it. This renewal is a testomony to the power of that partnership.”
Lauren Mahfood, advertising supervisor at TruSHAKE, mentioned the renewal displays the model’s long-term dedication to Jamaican sports activities. “After partnering with our TruSHAKE jockeys for one 12 months, their values of ardour and dedication have been clear,” she mentioned. TruSHAKE is proud to re-sign our jockeys for a two-year interval. We sit up for their continued success and to shaking issues up at Caymanas Park.”
Roman welcomed the continued sponsorship. “It’s a nice feeling to be the champion jockey for 2024. I wish to thank all of the trainers, house owners, grooms, and, most significantly, Father God for making it doable,” he mentioned. “I’m completely satisfied to resume my TruSHAKE contract and proceed serving as their ambassador. They’ve finished lots for me all through my life and my jockey profession, and I’m grateful for a way far they’ve introduced me.”
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