Whereas Chase declined to reveal the media spend for the marketing campaign, international chief media officer Tracy-Ann Lim stated it “represents certainly one of our most vital advertising and marketing efforts for Sapphire Reserve to this point.”
“The dimensions and visibility of this initiative mirror our dedication to creating a serious affect available in the market, surpassing lots of our earlier campaigns in each attain and ambition,” Lim stated. “This actually marks an enormous second for us.”
Bieber has solid partnerships with different manufacturers, most lately starring in a marketing campaign for DKNY.
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