Duolingo’s senior world social media supervisor, Zaria Parvez, has left the corporate, the corporate confirmed to ADWEEK. Her final day was Friday (August 15).
She introduced her departure on her LinkedIn page on Monday.
“After 5 unforgettable years, 8 billion impressions and much more jaw-drops—it’s time to take off the swimsuit,” she wrote. “It’s been a privilege working alongside an exceptional crew that lifted me up and made the unimaginable really feel routine. You all taught me easy methods to fly & personal my energy each single day. As for the what, why, who, when, and the way…I’m saving all that for the guide.”
A spokesperson confirmed that the corporate plans to fill Parvez’s function, which sits on the model advertising crew. Duolingo is hiring for 2 extra roles on the crew of 10, along with Parvez’s backfill.
Duolingo was Parvez’s first job out of school in 2020, when she joined as a worldwide social media coordinator. She then climbed the ranks, changing into senior world social media supervisor in 2023.
Throughout her five-year tenure, she led the language studying app’s “evolution right into a social-first brand, turning natural social right into a progress engine that drove waves of latest customers,” she wrote on LinkedIn, including that the model’s social presence helped its market cap rise almost sevenfold in 5 years.
From dancing in the pit at Charli XCX’s Sweat tour and trolling Drake, to being killed by a Tesla Cybertruck and coming back to life and entering the Love Island USA villa, Duolingo has grow to be synonymous with its daring advertising antics, which just about at all times put its lime inexperienced owl Duo on the forefront.