Stic, the startup that pays gig drivers to show their vehicles into cellular billboards, has raised $10 million in a bridge spherical led by Accretion Capital and entrepreneurs together with Phil Hellmuth, Adam Waheed, and Chris Detert. The funding brings Stic’s valuation to $200 million and can gasoline enlargement throughout 30 U.S. states and Canada over the following yr.
Based in 2023, Stic lets drivers obtain the app totally free, add a photograph of their automobile and license, and obtain a branded “sensible sticker” that prompts as soon as utilized. Drivers earn 14 cents per mile for each mile pushed, with additional bonuses for high-mileage exercise, the corporate’s 22-year-old founder and CEO, Adam Cohen, instructed ADWEEK.
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